Personal Blog & Electronic Commerce

The corporate portal that I am going to describe is Boeing Company.

The reason I chose the Boeing Company is that Boeing is a major aerospace and defense corporation, originally founded by William E. Boeing. Its international headquarters is in Chicago, Illinois, USA. Boeing is the largest global aircraft manufacturer by revenue, the largest by orders and deliveries, and the second-largest aerospace and defense contractor in the world.

Boeing has long been one of the world’s largest civil aircraft companies. In 2006, it took 55% of global commercial aircraft orders for the first time since 2000. It is the largest exporter in the United States. Boeing’s stock is a component of the Dow Jones Industrial Average.

There are many companies that are collaborate with Boeing and one of them are Exostar which was created to leverage the power of the internet technologies and network-centric models to enable secure, efficient collaboration across enterprise domains.

Boeing collaborate with Exostar to provide software to supportits supply chain coordination challenges. The Exostar supply chain management solution enables all suppliers access to real-time demand, supply, and logistics information so that crucial components and systems arrive at Boeing’s production facilities just in time for assembly over a 3- day period. The Exostar solution includes the following functionalities: planning and scheduling; order placement and tracking purchase order changes; exchanging shipping information; managing inventory consumption across suppliers; managing returns; and providing a consolidated view of all activities in the manufacturing process. Business process exceptions can also be monitored across partners, allowing for informed evaluationof the impacts of these exceptions to take place across affected parties.

Besides that, Boeing also collaborate with Dreamliner and IBM. For more information on these, you may refer to the text book (pg 305,306) or wikipedia.com

I will show you the process that I have gone through with Clairol to choose the hairstyle you like Step by Step !

First, go to  http://clairol.com/ to register an account then go to http://clairol.com/try-it-on-studio/process_tios.jsp?regloc=tios.

1   

Click get started

2 

You have the option to try the hair stle with your photo or with a model. For me, I choose try it with my own photo. 

3      

Find your own photo and upload it.

4       

Start by selecting a colour. Then,choose your hairstyle and a colouring technique that you like.

(Note: If you choose highlighting for your colouring technique, you can choose how many highlight strands do you want, a few or a lot, and also a shade of your choice.)

(Note: If you choose all over coloring for your colouring technique, you can choose whether you want your hair colour to last permanently or demi-permanent. And also, your preferred brand and how much of a colour change would you like to see. Then, you can choose a shade of your choice.)

These is the final process that I look like! Funny is it?! Haha….

-How can these activities increase branding?

These activities is the sort of image they’re trying to project saying that their hair colors look good on anyone, anywhere, plus they’re trying to be consumer-centred, meaning the opinions of their customers matter a lot to them, so that is how they want to brand themselves.

-How can they increase sales?

Convenient – It  save time for both the company and the consumer because the consumer can try the hairstyle they like in  http://clairol.com/ first before going to the shop and they can straight away cut the hair without taking the time there deciding what hairstyle they like. 

Advertising – These activities help to advertise their different hairstyle the company offer and let the consumer experiment different colours and find the hairstyle that is suitable for themselves. These activities will create brand awareness.

Uria, Lord of Searing Flames – Ultra Rare
“This card cannot be Normal Summoned or Set. This card cannot be Special Summoned except by sending 3 face-up Trap Cards from your side of the field to the Graveyard. Increase the ATK of this card by 1000 points for each Continuous Trap Card in your Graveyard. Once per turn, you can destroy 1 Set Spell or Trap Card on your opponent’s side of the field. Spell and Trap Cards cannot be activated in response to this effect’s activation. Ultra Rare”

Details:

This card is the original japanese version and it is still in a good condition. This card is printed in gold foil. The illustrations on this card are printed with a holographic foil background, with a slight gold tint. This card, an Ultra Rare card comes in one out of every twelve packs (from Legend of Blue-Eyes through Ancient Sanctuary and the Dark Beginnings/Dark Revelations reprint sets) or twenty-four packs (from Soul of the Duelist up through current releases, barring the Dark Beginnings and Dark Revelations reprint sets).

Information:

Uria, Lord of Searing Flames – Ultra Rare  SOI-EN001ULT  On Sale! RM 100.00   On Sale!   

Here’s a video about the booster pack, Shadow of Infinity, that contains the 3 sacred beast of Yu-Gi-Oh! Trading Card Game.

Here some information about the 3 sacred beasts.

http://en.wikipedia.org/wiki/Sacred_Beast_Cards#Sacred_Beast_Cards

These are some of the products that I have done some customizing :

(a) Nike

(b) Business Card

 business-card.doc

(c) Jaguar

 External Part

Internal Part

The advantages of using this kind of activities are like :

(a) http://www.uri.edu/hss/tmd/tmd402j/summarytassone.htm

Summary:

Advantages

- retailers will have less inventory,

- fewer markdowns on slow moving goods,

-can be profitable and can give a company a competitive edge.

Disadvantages 

- require a huge initial investment,

- it is new to consumers and is essentially risky,

- for certain products, if you do not like your custom made products you can’t return it.

(b) http://en.wikipedia.org/wiki/Market_customization#Pros_and_Cons 

Summary :

Advantages 

- General customization now can be achieved at a lower cost,

- Customization offers them the opportunity to have more input and flexibility,

Disadvantages

- Customization will always be bound to financial limits anda also technological development.

(c) Own points

Advantage

-enable the customers to customize certain part of the products like the Nike shoes ,

example:

the Nike shoes does not have the colour and design that the customers really wants, so this customizing allows them to modify/design the shoes  however they want until they are sastified with it.

Disadvantage

- maybe costly,

- may not be exectly be the same as the one they modified/designed.